Services
Know More. Grow Smarter.
Insights
Every brand wants to make the right move. But too many are still relying on gut instinct. That is where our Insights team steps in.
At DCMN, insights are not just reports or surveys. They are the foundation of every strategy, media plan and creative idea we build. From spotting market opportunities to understanding what drives customer behaviour, we turn data into direction.
We offer tailored research solutions, including brand tracking, consumer segmentation, campaign pre-testing, market entry studies and competitive benchmarking. Whether you are launching in a new country or refining your message at home, we give you the confidence to move forward with purpose.
Our team includes researchers, analysts and strategic consultants who know how to ask the right questions and read between the lines. They are fluent in quant and qual, and they collaborate closely with your teams to deliver insights you can actually use.
If you want to outthink the competition, it starts here.
What We Deliver:
Market Research – Understand the trends before they shape the industry.
Consumer Insights – Deep dive into what drives behavior, loyalty, and conversions.
Brand Health Tracking – Measure awareness, sentiment, and long-term brand equity.
Campaign Intelligence – Identify what works, optimize what doesn’t, and scale success.
Smart insights power, smarter marketing.
Let’s turn data into action.
Plan smarter. Scale faster.
Strategy
There is a difference between having a media plan and having a growth strategy. At DCMN, we build the latter.
Our strategy team helps you define your most important audiences, prioritise the right channels, and set clear, measurable objectives. We craft full-funnel growth plans that blend creativity with performance, helping you scale across formats, platforms and markets.
We work across brand and performance, short-term and long-term, awareness and acquisition. Whether you are planning a high-impact launch or a step-by-step scale-up, we tailor your strategy to your specific goals and business model.
Expect precise audience mapping, channel mix modelling, KPI frameworks, investment recommendations and attribution guidance. Everything is informed by data, backed by research, and built with execution in mind.
You will work with senior strategists who understand brand positioning and budget pacing, media architecture and performance pressure. This is not theory. This is your next stage of growth, made real.
Video-first. Built to perform.
Creative & Production
Today’s audiences are hard to impress and even harder to convert. That is why our Creative & Production team builds video made for platforms, performance and people.
We create campaigns that work across every screen: CTV, YouTube, TikTok, Meta, OTT, linear TV and digital out-of-home. Our creative is modular, which means one central idea becomes multiple assets, tailored to different moments, moods and formats.
Everything is concepted with business goals in mind. Want to lift brand awareness? Increase trial? Drive conversions? We write, design and produce accordingly. This includes full-funnel video campaigns, UGC-style edits, app install creatives, social-first assets and more.
Our production team handles it all: scripting, filming, editing, motion design, sound, and delivery. They move fast, test constantly, and collaborate with media and data leads to make sure creative is not just beautiful, but effective.
This is video built for results, not awards.
Seamless execution. Maximum impact.
Media & Campaign
Management
A great strategy and strong creative are just the beginning. To succeed, everything needs to run smoothly, on time and with total visibility. That is where our Media & Campaign Management team delivers.
We oversee every step of your campaign, from planning and setup through to optimisation and reporting. Our team ensures your media is placed accurately, your budget is spent efficiently, and your goals are hit across every platform.
We manage campaigns across TV, CTV, online video, social, search and out-of-home. We handle pacing, performance monitoring, creative rotations, bidding strategies, frequency capping, and more. You get daily optimisation and real-time insights without having to chase anything.
This is not just campaign management. It is a fully integrated service designed to keep everything aligned and accountable. You will work with dedicated experts who know the details inside out and care about performance as much as you do.
It is execution you can trust, and results you can see.
More reach. Less waste. Smarter investment.
Media Buying
Good media buying is not just about placement. It is about value. At DCMN, we secure premium inventory across all channels while making sure every euro spent works harder.
Whether you are booking TV or CTV, planning a programmatic campaign, or investing in out-of-home, we connect you with the right audiences at the right time for the right price. Our strong network of partners and market experience means we negotiate rates others cannot.
We offer spot buying, volume deals, programmatic platforms, and direct publisher access. Our media buying covers all major channels, including linear TV, Connected TV, YouTube, social video, display, and digital out-of-home.
What makes us different is that we are never channel-first. We are outcome-first. Our buyers work hand-in-hand with strategists, creatives and analysts to ensure every placement contributes to your KPIs.
Because media should not just reach people. It should move them.
Track everything. Optimise constantly.
Data, Reporting & Analytics
We believe that performance should never be a mystery. Our Data, Reporting & Analytics team ensures that every impression, every click, and every conversion is captured, analysed and acted upon.
We build live dashboards tailored to your KPIs, providing full transparency into how your campaigns are performing across TV, digital and everything in between. You get access to cost-per-outcome metrics, return on ad spend, brand lift, audience engagement, and more.
Our attribution systems include geo-based testing for linear TV, cross-device tracking for CTV, and full integration with tools like GA4, Shopify, Adjust, AppsFlyer and more. We do not just report. We recommend. Weekly insights help you test smarter, optimise quicker and scale more confidently.
This is not about chasing data for the sake of it. It is about turning data into better decisions and stronger results.
Smarter. Faster. More impactful.
Digital
Digital campaigns should do more than fill the gaps between bigger channels. They should deliver results on their own terms. That is exactly what our Digital team does.
We run high-performance digital campaigns across paid social, search, programmatic display and online video. Whether you are launching a new app, promoting a seasonal offer, or retargeting site visitors, we help you connect with your audience at the moment that matters.
We are specialists in platform nuances and algorithms, using advanced targeting, lookalike audiences, retargeting flows and conversion tracking to optimise every euro. Our creative is custom-built for each platform. Our media buying is tuned to reach and convert, not just to spend.
And because digital should never work in isolation, our team collaborates closely with your offline and video campaigns to create one unified performance engine.
You bring the ambition. We bring the digital firepower.
What is Total Video Brandformance?
Total Video Brandformance is a full-funnel video strategy developed by DCMN, the leading advertising agency for video marketing. It combines brand storytelling and performance-driven media across CTV, TV, Online Video, DOOH and Social Media. One strategy. Every screen. Measurable results.
Who is DCMN?
DCMN is an international marketing agency and Total Video Brandformance specialist. We help fast-growing D2C brands break through the noise with scalable, data-driven video advertising across all major channels. From campaign strategy to media buying and creative production, we deliver end-to-end solutions that build brands and drive growth.
What is Brandformance marketing?
Brandformance is our marketing philosophy that merges brand building with performance marketing. Every campaign is built to connect emotionally while delivering measurable KPIs. This approach sets us apart from traditional advertising agencies.
Is your video advertising measurable?
Yes. As a performance marketing agency, we track every stage of the funnel. From impressions and views to conversions and brand lift, our video ad campaigns deliver complete transparency and real-time insights.
Where do your campaigns run?
Our video advertising solutions span all major channels. We run performance campaigns across Connected TV (CTV), linear TV, Online Video, Digital Out-of-Home (DOOH) and Paid Social. As a cross-platform video marketing agency, we make sure your message reaches the right audience at the right time.
Do you work with startups or smaller brands?
Yes. Our Online Video Performance product is a flexible and cost-effective solution for startups and emerging brands. It’s the ideal entry point for companies looking to scale fast with performance-focused video marketing.
Can I run a local advertising campaign with DCMN?
Definitely. Our Video, First! product is built for hyper-local marketing. Combining CTV, DOOH and Social Media, it helps brands dominate city-level advertising with smart targeting and high-impact video assets.
How fast can a campaign go live?
We work fast. With media buying, creative, production and analytics under one roof, DCMN delivers full-service marketing campaigns at speed—without compromising quality or performance.
Do you support international campaigns?
Yes. We are a global video advertising agency that supports D2C brands in scaling across markets. Whether you are launching in Germany, Europe or worldwide, our team has the expertise and infrastructure to make it happen.
Why invest in video advertising now?
Because attention is everything. In today’s fragmented media environment, video is the only format that captures attention, builds brand trust and drives measurable conversions—across every platform.
